BLUE CAST Ep 501 - DENIM HUNTER UK Premiere Q+A with Viktor Fredbäck, Emilio Di Stefano and Mohsin Sajid

This BLUE CAST Episode, Mohsin Sajid  talks with Viktor Fredbäck, Emilio Di Stefano from DENIM HUNTER Film. 

This was recorded Live straight after the UK Premiere. 

Its a edited recording, with No spoilers of the film. 

After 19th Minutes - Theres a segment where  Viktor and Mohsin talk about the vintage garments Viktor has brought to the UK Premiere.  

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The earliest examples of denim pants are sought-after by historians and hobbyists, leading them on expeditions into abandoned mines to unearth jeans worn by workers in the late 1800s.

Viktor Fredbäck is one of these denim history aficionados, and he has amassed a collection of hundreds of jeans that span from the 1870s to the 1970s. But one decade eluded him: the 1880s. The documentary “Denim Hunter” follows Viktor’s journey from his home in Sweden to the United States to track down jeans that will complete his century-long denim timeline.

Following the initial premiere during Amsterdam Denim Days and screenings in Sweden and New York, “Denim Hunter” is premiering in the United Kingdom on Jan. 19. The London premiere of the film, organized by Mohsin Sajid and Sadia Rafique of denim consultancy Endrime, will be held at the Mills Fabrica during its Denim Futures Exhibition.

“I was gutted to miss the event in Amsterdam during Denim Days,” explained Mohsin, Endrime’s owner and creative director. “I was going to reach out to Viktor Fredbäck to interview about the film, but the very same day Viktor Fredbäck reached out to me and asked me to arrange and organize the U.K. premiere for him and help show the film to 50-60 U.K. denim enthusiasts.”

The premiere is sponsored by Advance Denim, Prosperity Textiles, Stella Blu, Pioneer Denim, Circulose, Marmara Hemp, Hand Made Stone, TENCEL™ Proper, YKK and Carved in Blue. With the support, Endrime was able to fly Viktor and the film’s director Emilio Di Stefano to the U.K. for the event. Viktor is bringing some rare pieces with him to showcase to attendees.

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Mohsin Sajid is a highly accomplished denim specialist, denim historian an educator. With more than 20 year’s experience working with a number world’s leading international denim brands and mills. 

Mohsin has a keen interest in raising the next generation of denim designers reflecting in his role as MA denim lecturer at The Royal College of Art, and BA denim lecturer at Ravensbourne University London. 

Mohsin together with his wife Sadia Rafique they both run consultancy company ENDRIME® and their Denim History educational platform where they teach denim making masterclasses & historical denim lectures each year. Mohsin is at the helm of guiding the next generation of responsible denim designers.

Mohsin is also a organiser of Transformers ED educational series started in 2019. 

Mohsin is currently writing 2 books, 1st book on denim manufacturing processes; a comprehensive textbook from 1870 to modern ergonomic denim of today, which he hopes to complete in 2024.

 Mohsin's second book will be about his ENDRIME archive – and resource book for others designers which he hopes to complete in 2025. 

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BLUE CAST by TENCEL™ / CARVED IN BLUE®

A podcast series created Lenzing’s TENCEL™ Denim team. Each month, they will host an in-depth talk with a special guest working in the industry or on the fringes of the denim community. Listen for discussions on sustainability, career trajectories, personal denim memories and more.

Graphics, recording and editing by Mohsin Sajid and Sadia Rafique from ENDRIME® for TENCEL™ / CARVED IN BLUE®.