BLUE CAST Ep 512 - Sina Steidinger

BLUE CAST Ep 512 - Sina Steidinger

This BLUE CAST Episode, Tuncay Kilickan talks with Sina Steidinger.

Sina Steidinger is a denim designer, sustainability lecturer, and consultant dedicated to shaping the future of circular fashion. Originally from Germany, she relocated in Amsterdam—widely regarded as Europe’s denim capital—where she continues to push the boundaries of sustainable design.

For Sina, denim is more than just a fabric, and jeans are more than just blue pants. A great pair of jeans should fit perfectly, be comfortable and flattering, and feel effortlessly special— never complicated. And today, denim should also be as circular as possible, but that’s only possible when circularity is embedded from the very first sketch of the design process.

With a background as Head of Design in Germany and expertise in designing for MUD Jeans, a pioneer in circular denim, Sina seamlessly merges her passion for denim with innovative sustainability practices. She is an active member of Clean & Unique and serves on the advisory board of Circular Textile Days, embedding her work deeply within the Dutch textile community.

Beyond design, Sina shares her expertise as a lecturer at multiple fashion universities, equipping the next generation of industry professionals with the knowledge and tools to make responsible choices. Through dynamic workshops, engaging lectures, and thought leadership, she is committed to driving change—because, as she says, she has a blue heart and a green mindset. 

Tuncay Kilickan - Highly respected Industry figure, having cut his teeth at Turkish giant ISKO spanning 20 years. Most recently Tuncay was part of R&D team of ISKO. Tuncay has a number of patents under his name. No doubt most of us have worn fabrics developed by him and his team. Tuncay takes on the Head of Global Business Development - Denim at LENZING.  

@carvedinblue  @tencel_usa   #tenceldenim #tencel #Circularity  #circulareconomy   

BLUE CAST by TENCEL™ / CARVED IN BLUE®    
A podcast series created Lenzing’s TENCEL™ Denim team. Each month, they will host an in-depth talk with a special guest working in the industry or on the fringes of the denim community. Listen for discussions on sustainability, career trajectories, personal denim memories and more.

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And get in touch: denim@lenzing.com